We believe light tells the truest stories. Based in Toronto and working across Canada, we craft visuals that are simple, calm, and timeless.
Mission
To create quietly powerful photographs that honour people and products with empathy and precision. We pursue a light-first process: observe, simplify, and let the frame breathe.
Values
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Clarity over clutter
We remove what doesnβt serve the story.
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Respectful presence
We work quietly, letting moments unfold naturally.
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Consistency
A recognizable, timeless aesthetic across assignments.
Our Timeline
2017 β Founding
Started as a duo focused on editorial portraits with a minimal kit and big vision.
2019 β Expanding to Weddings
Introduced wedding stories with a light-first approach and discrete presence.
2022 β Commercial Growth
Built product and headshot lines optimized for SEO and brand elevation.
Today β Canada-wide
Serving clients across provinces, maintaining a consistent, minimalist aesthetic.
Team
Elena β Creative Director
Editorial portrait & color.
Mark β Lead Photographer
Weddings & product lighting.
Sam β Retoucher
Texture and skin work.
Accreditation & Memberships
Accreditations
β’ PPOC Accreditation β Wedding & Portrait
β’ Commercial Product Lighting Excellence
Memberships
β’ Professional Photographers of Canada
β’ Professional Photographers of America
Elena β Q&A
Favourite light? Soft window at noon.
Editing mantra? Less is more.
Canadian city you love? Montreal for its texture.
Mark β Q&A
Wedding tip? Keep timelines simple.
Gear? Prime lenses, minimal kit.
Province to shoot? British Columbia.
Sam β Q&A
Retouch philosophy? Invisible but effective.
Favourite tool? Frequency separation with restraint.
Canadian coffee? Always.
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